When was the last time you changed the privacy settings on your Facebook page? Updating these settings is something you should do regularly, for yourself and for your business, especially now that Facebook has changed its platform. Again. The changes came about because of the data breach of 87 million  ... read more

Curious about the newest PPC trends? Google reported $33.74 billion in the third quarter of 2018 in ad revenue. Facebook reported $13.54 billion in that same quarter for ad revenue. This is significant for two reasons. First, other PPC platforms, such as LinkedIn, Pinterest, and Bing are galaxies away from  ... read more

Three of the biggest tech companies reported quarterly financial results on Thursday, and as per usual, Google, Amazon, and Apple extended their usual dominance of the global economy. But who are we really focused on here? In the world of internet marketing, we focus on Google. Despite a growing number  ... read more

As the most popular content management system (CMS) in the world, WordPress powers more than 75 million websites around the globe. Subsequently, any change that WordPress makes to its code, interface, or policies has the power to make a big impact on the internet. Learn why WordPress is ditching the  ... read more

In response to newly discovered foreign interference in the most recent election, Facebook is discontinuing the use of “dark posts,” and moving forward with more transparent paid advertisement regulations. What is a dark post? Dark posts are targeted ads created for social media that only a select audience can see.  ... read more

Facebook Targets Younger Users with ‘tbh’ App Acquisition Facebook is extremely popular with the older generation and subsequently, many younger people associate it with a place where their parents hang out. Those who already have a wide circle of friends on the network aren’t expected to become inactive on the  ... read more

  Digital marketing is constantly changing. As I type this sentence, Google is tweaking their algorithm, Mark Zuckerburg is developing a new feature that looks suspiciously similar to Snapchat, and Twitter’s stock keeps plummeting. It takes a lot of effort to stay on top of the latest marketing stories. Luckily for  ... read more