Consumers research products and services online prior to making a purchase decision. Online marketing can directly impact your bottom line and increase sales by reaching your customers where they are already spending most of their time. The options to market your brand online are vast and ever-changing- so how do you know which route will deliver the best results?

That’s where we come in! Exults has been building and managing hard-hitting online marketing campaigns for 17 years. Our strategies are sound and our methods are proven. We are a full-service marketing agency which means if you have an idea, we can help bring it to fruition with our in-house development team, and full staff of innovative marketers and creative community managers.

Depending on the competition levels in your industry, your geographic targeting, and your goals, our team will craft a custom campaign design to drive results.

The major categories of online marketing include:

• Sponsored Search
• Remarketing
• Organic SEO
• Social Media Community Management
• Social Media Marketing

Sponsored Search

Sponsored Search- also called AdWords, PPC, or pay-per-click- involves placing ads on the search engine results page for keywords that are relevant to your business. Exults has been managing Sponsored Search campaigns for 17 years and we know all of the tricks of the trade. Seeing great results from your Sponsored Search account involves a lot of moving parts. That’s where an experienced agency comes in. We’ll select the most relevant keywords for your business, draft keyword-rich ad copy, research your competitive set, and build campaigns that will increase sales.

Remarketing

Once potential customers get to your website, they’ll see your brand everywhere with the help of the remarketing network. Are you in a heavily saturated market? Remarketing works brilliantly for improved brand recall and increased direct traffic.

Organic SEO

Prime your site for maximum search engine compatibility with search engine optimization. Exults uses only white-hat tactics and Google-friendly strategies to drive engaged, relevant traffic to your site.

Social Media Community Management

Engaging with your customers on social media accomplishes what no other form of marketing can by showcasing what is unique about your business. Community management can help to increase sales by reminding your customers about your great service, promoting offers and specials, and adding a personal touch to your online marketing.

Social Media Marketing

Advertising on social media means targeting your customers based on who they are rather than what they are searching for. We’ll build campaigns that will reach your target audience based on key demographic data like education, interests, job title, geographic location, average income, relationship status, and more.