866-999-4736 Client Center

Stay Ahead With Search Engine Compliance Services

Exults SEO Google Compliance - Digital Marketing

Are You SEO Compliant?

Organic Search Engine Optimization has been around since 2001. After all these years, it’s only natural that the strategies used to generate high-quality traffic have evolved. We are well-versed on all of the [now] spammy tactics of yesteryear and even more so on what is important this year. In order to be in full SEO compliance with Google, it’s important to not just stop using outdated optimization techniques, but to also correct and undo any lingering non-compliant methods.

If you’re still partying like it’s 1999, we can help. At Exults, we prefer to work with Google and follow their compliance guidelines for high-quality sites rather than trying to game the system. All of our Search Engine Optimization components involve building the quality and relevancy of your website naturally. By following this method of optimization, not only can we be sure our tactics are sustainable, but we can also be confident that our clients will never be penalized by future algorithm updates.

Request a Quote

As Google and Bing get smarter, it’s easier for them to understand value. But how does a robot define value? There are a few elements that will never go out of style:

URL Structure and Navigation

At one point in the not-so-distant future, a trend emerged in which folder structure was done away with in favor of all pages of the website being off of the root URL. This practice was founded on the flawed logic that the closer the page was to the root, the more SEO value it had in the eyes of the search engine. This misguided strategy resulted in websites losing their sitelink results and getting lower crawl budgets. With all pages on your site of seemingly equal value to a search engine, it becomes more difficult to prioritize which pages are shown on the search results page.

A properly structured website design helps Google bot understand which content is most important based on its position relative to the overall depth of your website. An intuitive website structure also helps visitors navigate your site more easily, leading to higher time on site and more pages per visit.

Internet marketing works. Let us prove it.

fill out the form below and get your free assessment today

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.