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  • generate online leadsThere are 4.1 billion people who have access to the internet today. Therein lies tremendous potential for your business.

    4.1 billion people mean 4.1 billion opportunities for you to attract highly targeted customers who are interested in the services you offer and the products you’re selling. That is of course if you know how to acquire leads online.

    To that end, our team can help! We’ve created this brief article to let you know 5 of the best ways you can start attracting qualified leads to your company now!

    Run Paid Ads (Google Ads, Bing, Facebook, and more)

    Running ads through Google, Bing, Facebook, Pinterest, and other relevant platforms is a great way to rake in online leads. This doesn’t just have to be your fallback effort either if your organic marketing efforts aren’t getting you results.

    Pay Per Click advertising is a powerful means of finding excellent customers that should be considered a pillar in your overall lead generation strategy!


    Given that Google directs 4.5 billion searches per day to websites like yours, it stands to reason that optimizing your web content so Google can better understand it would be a powerful way to get leads online.

    That’s where SEO comes in. SEO (search engine optimization) is the art of working the most searched terms on Google into your website’s copy to move it up search engine results pages.

    Your SEO strategy should never be random. It should be comprised of well-researched, highly relevant terms that are of value to your customers.

    quality marketing agency can help you determine how to best position your SEO marketing efforts.

    Social Media

    There are 2.23 billion users on Facebook at last count. That number by itself is a compelling reason for your business to be present on that platform and other powerful social media channels.

    By producing high-value content on social platforms on a consistent schedule and by interacting with your customers, you’ll find that over time you’ll begin to amass a following. Once that following is in place, you can organically market to them.

    Email Marketing

    Email marketing is one of the oldest and most effective ways to engage with customers. It consists of getting people to opt into your email list and then communicating with them directly information in regard to your newest products, services and more.

    How often are you guilty of clicking emails highlighting sales at your favorite clothing brand? It’s okay… us too! It’s only proof that it works.

    To get started with email marketing, consider utilizing services like MailChimp to start collecting opt-ins on your website. You can also promote your email list via social media and through paid ads.

    Start a Blog

    A great way to improve your chances of becoming relevant in search engines is by starting a blog. Blogs enable you to create large volumes of highly relevant content for your target audience.

    The more blog content you have, the more times you’ll pop up in search engines, and the more leads online you’ll rake in.

    Ways to Find Leads Online

    Given the volume of people on the internet today, there has been no better time in history to start leveraging sophisticated digital marketing strategies to get qualified leads online.

    To get started supercharging your lead acquiring efforts, we recommend using our tips above. Each of them has outstanding potential for building your organization’s client base and maximizing your return on marketing investment.

    Would you like the help experts to not only implement what we’ve discussed in this post but do so much more to skyrocket your business’ growth? If yes, Exults has you covered!

    We’ve been in business for 17 years helping companies like yours grow through quality web design, search engine optimization, social media and more.

    Learn more about all of the value we can bring to you right now by scheduling your free breakthrough strategy session today with an experienced member of the Exults digital marketing team today!


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