Social media marketing is a crucial element in every successful digital campaign. 7 in 10 people on Facebook and 6 in 10 Instagram users check their social media accounts on a daily basis. Consumers utilize social media to read reviews, check the news, explore new products, and browse for entertainment.  ... read more

You’re on a mission. You’ve even imagined your campaign’s gone viral. If only that could come true. Having the right plan in place is going to help. So, let’s get organized. Follow our top four tips and you’ll be well on the way to giving your social media campaign strategy your  ... read more

With even small businesses now spending around $75,000 a year on digital marketing, it’s vital for everyone to find ways to cut corners without cutting quality. If you’re not putting a social media campaign strategy together for your brand, you’re missing out on an inexpensive way to engage with your  ... read more

It’s no secret that social media represents a massive opportunity for businesses large and small alike. Looking at Facebook alone, 2.2 billion people log onto and actively use the platform on a regular basis. Add that number to the user bases of other popular social media platforms and you have a compelling  ... read more

In North America, 70% of the population has at least one social media account. In other words, social media is a fantastic way to reach your target audience, no matter who they are…. I mean when’s the last time you’ve met someone and they didn’t have SOME form of social media? But  ... read more

Instagram launched in 2010 and now boasts over 1 billion monthly users. They know what they’re doing when it comes to attracting and keeping an audience. Constant improvement and new updated features are partly responsible for that growth. Keep reading to find out more about the Instagram update, “recommended posts.” We’ll  ... read more

Social media advertising works. It’s an accepted fact of life in 2018 that if your business doesn’t have a strong presence on the top social sites, it may as well not exist. You need to pour time and money on social media sites like Facebook and Instagram. Trust us, it’s  ... read more

A company called imperson is leading the way for the bot revolution on social media websites. The pioneering platform, imperson.ai, can be used on social media websites such as SMS, Amazon Echo, Twitter, Slack, Kik, Skype, and Facebook Messenger. This ai will deploy, test, and create conversational bots. Agencies and  ... read more

In the midst of having over 288 million active users, there are bound to be users that are interested in learning more about your business. In order to drive more people to your page and your company, Twitter suggests that a Followers Campaign can be just the thing to help  ... read more

Social media platforms are a wonderful way to reach customers and fans of your business. Using social media correctly and avoiding these mistakes will help your business marketing strategies continue to be successful. 1. Don’t Combine Business And Personal Accounts Even if most of your clients are personal friends, keeping  ... read more