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Libby O’Brien

Libby O’Brien is part of the Web Department at Exults. Her attention to detail and user-focused approach help her projects to stand out. She was born and raised in South Florida, which some would say is rare. She graduated from the Art Institute of Fort Lauderdale in 2015 and was awarded Best Print Portfolio.

In her free time, Libby enjoys being outdoors or staying inside with a good book or show, but her favorite activity is visiting her best friend, Tony Catone.

Current favorite emoji: 🪩

The Exults Team

Zach Hoffman

Founder, President and CEO

Zach Hoffman - Founder, President and CEO at Exults Internet Marketing

Zach‘s love for fast paced culture and growing business markets has kept him a South Floridian – often traveling to NYC to service business relationships. Zach has always been an entrepreneur at heart; while in college, before starting Exults , he worked as an Independent Internet Marketing Consultant for local businesses and started a lead generation website focused on affiliate offer marketing. Zach utilizes his finance and economics background to efficiently navigate the auction markets of Search Engines. When he is not found working on accounts and motivating his employees, you may find him road biking, watching professional sports, attending Florida Marlins games and participating in fantasy football leagues.


Meagan Whelan

Director of Operations

Meagan is an established client relations professional with many years of combined experience in the hospitality, private club, and charter yacht management industries. She has extensive knowledge in communications, marketing strategies, and social media management for business owners and executives. Known for her fine attention to detail and strong organizational skills, Meagan provides a smooth client experience where expectations are met and success is celebrated.

Randy Jarrin


Randy Jarrin is the Chief Development Officer of Exults, a seasoned executive with a proven track record of driving business growth across various industries. He leverages his extensive knowledge in business strategy, finance, technology, and marketing to develop and execute high-impact campaigns for clients in a wide range of sectors, including technology, e-commerce, law firms, residential and commercial real estate, multi-unit operators, hospitality, food and beverage, health care, and more.

Randy’s ability to drive growth has been recognized with awards such as the grand prize of $20,000 at the 2014 eMerge Americas Hackathon “Hack for Social Good” Competition and the 2014 YoungArts: Art Hackathon. In his personal time, Randy enjoys spending time with his family and exploring the diverse cultural and entertainment offerings of Orlando.

Chad Stannard

Sponsored Ads Specialist

Chad Stannard - Search Specialist at Exults Internet Marketing

Chad is a native to South Florida and truly lives by the motto “Fun in the Sun”. Chad comes to Exults as our Sponsored Networks & Analytics Specialist with a wide variety of personal and business skill sets. At the age of 14, he developed his own website which furthered his love for the Internet and business. As a Google Adwords Qualified Analyst, Chad is a guru at Data Analysis and provides our clients with influential reports on business development. The combination of his Google Ads knowledge, coupled with his Data Mining skills, makes for one deadly combination to your business’s competition. When he is not found crunching numbers, Chad spends his free time outdoors playing Ultimate Frisbee and Snorkeling.

Tony Catone

Creative Director

Tony Catone - Creative Director at Exults Internet Marketing

Tony Catone is the Creative Director at Exults. Tony is a South Florida native and graduated Summa Cum Laude from the University of Florida with a degree in Advertising. After winning several regional awards in creative advertising and branding, Tony set his sights on search engine marketing. He took his experience working with traditional mediums and applied his learnings to the digital space, at Exults where he currently leads all client creative implementation. When Tony is not found at his desk, he enjoys playing electric guitar, riding motorcycles, traveling with his wife, Addison, and wrestling with his two German Shepherds to assert his dominance.

Nicholas Sang

Lead Designer

Nicholas Sang - Lead Designer at Exults Internet Marketing

Nicholas Sang, the Lead Designer at Exults, joins us from the Art Institute of Fort Lauderdale. Nick is originally from New York and has always had a passion for art and design. With his extensive experience in artwork and design he has taken his knowledge to the digital space. At Exults he currently leads the team in implementation to achieve our clients end goals. When Nick is not found at his desk, he enjoys playing basketball, drawing, and experiencing life with his fiancée Melissa.

Steve Smith

Accounting In-House

Steve Smith -  Accounting In-House at Exults Internet Marketing

After growing up in Indiana’s countryside, Steve joined the Army. In his Army travels he discovered South Florida and knew then it would one day be his home. After the Army, Steve did move to Florida, landed a position with a major property developer and his ambition had him going to school at night. After nearly 20 years in property development, Steve applied his knowledge to a variety of businesses, including real estate, law, warehousing, retail and today he is part of the Exults Team.

Dan Ahern

Lead Programmer

Dan Ahern - Lead Programmer at Exults Internet Marketing

Dan joined the Exults Implementation Team to assist in maintenance and integration of the ARC reporting system. Throughout his life experiences Dan has been continually interested in how things work and the unique power of computer programming. Dan is very involved in his local community as well as his family life and raising his two beautiful twin daughters. When he is not working, he can be found volunteering at his church or playing dad with his daughters. He also enjoys the outdoors, kayaking, reading, studying cultures and writing Chris Elliot fan fiction.


Dan Martin

Senior Web Designer


Dan Martin, a Sr. Web Developer from Boca Raton, FL, is a new addition to the Exults team in 2021. With over 15 years of web development experience, Dan’s passion for coding started back in 1998 after he developed his first website when he was just 13 years old. Since then, he has turned that passion into a successful career.

In his free time, he enjoys family, friends and playing basketball with his two sons, one who is in college and the other who is just starting high school.

“Nothing is impossible, except the physically impossible.”

Libby O’Brien

Senior Web Designer

libby profile

Libby O’Brien is part of the Web Department at Exults. Her attention to detail and user-focused approach help her projects to stand out. She was born and raised in South Florida, which some would say is rare. She graduated from the Art Institute of Fort Lauderdale in 2015 and was awarded Best Print Portfolio.

In her free time, Libby enjoys being outdoors or staying inside with a good book or show, but her favorite activity is visiting her best friend, Tony Catone.

Current favorite emoji: 🪩

Anna Bryant

Design Specialist

Anna Bryant - Design Specialist at Exults Internet Marketing

Anna is originally from Barcelona, Spain, where she was born, raised, and earned her degree in Graphic Design. She moved to the US in 2015, working as a designer in Orange County, California. Getting closer to Europe, she moved to Miami in 2017 and joined the Exults team. Outside of work, Anna loves traveling, hiking, enjoying the warm South Florida waters, and taking care of her kitties and dog at home.

Daniela Arroyave

Engagement Specialist


Daniela is an Engagement Specialist at Exults. She was born and raised in South Florida with a Colombian ethnic background. Previous to Exults, she graduated cum laude from Florida International University, earning a Bachelor of Business Administration in International Business. Daniela’s inspirations are derived from culture, travel, and cuisine. Outside of work, you can find her at the beach, spending time with her family and friends.

Maria Prado

Sponsored Ads Specialist


Born and raised in Argentina, Maria earned her degree in Marketing at the University of Business & Social Sciences before moving to Florida in 2019 to start a new life phase. Maria is a critical thinker and passionate about the digital marketing world – a perfect fit for the Sponsored Search team at Exults!
Outside of work, she enjoys going to the beach and spending time with her family, friends, and pups. Game night is her favorite, always hungry for winning any board games!

Charlotte Arkwright

SEO & Digital PR Strategist


Charlotte is an Internet Marketing Professional at Exults and was born and raised in South East Michigan. Prior to Exults, she attended Grand Valley State University where she earned a degree in Advertising and Public Relations and a double minor in Writing and English. Outside of work, she enjoys reading, crocheting, and spending time with her family.

Franco Maccarone

Sponsored Ads Specialist

Franco is a marketing analyst with a passion for technology. With 3+ years of experience in the industry, he specializes in using data and analytics to drive business growth and improve customer experiences. Whether it’s conducting market research, developing targeted campaigns, or analyzing the performance of marketing efforts, Franco is always looking for new ways to harness the power of data to drive results. In his current role, he works with a team of marketing and tech professionals to develop and implement innovative marketing strategies for their clients. Outside of work, Franco enjoys staying up to date on the latest tech trends and participating in local tech meetups and events.

Lilly Connors

Engagement Specialist

Lilly is originally from Greenwich, Connecticut, where she was born and raised. She later moved to Boca Raton, Florida where she earned her Bachelor’s degree in advertising, Social media and PR from Lynn University. After college she was continued working as a Social media manager and gained more experience in the world of social media marketing. Lilly loves spend spending time with her friends, family and her two cats, taking pilates classes, going for walks, and sometimes going to create content for fun! As a kid, she has always had a love for being involved in anything creative from making movies as a kid and taking pictures for friends to finding my passion for the world of social media.

Bien Bui

SEO Specialist

I’m Bien Bui, originally hailing from Vietnam but having made Florida my home since the age of 9. My academic journey led me to Florida Atlantic University, where I pursued a bachelor’s degree in marketing, with a minor in digital marketing. When I’m not hitting the books or working on marketing strategies, I love spending time with my family and friends.

Beyond my social circles, I’m an avid traveler, always eager to explore new destinations. The gym is another place where you’ll often find me, as I believe in maintaining a healthy and active lifestyle. But perhaps my greatest passion lies in the sport of soccer. Whether I’m playing or watching a match, the excitement of the game brings me immense joy. Life, for me, is about enjoying these simple things.

Stanley “Kop”owitz

Office Security

Stanley “Kop”owitz - Office Security at Exults Internet Marketing

KOP enjoys laying in the sun in his backyard, eating iguana droppings, snacking on leftover fishing bait preferably squid, barking at passing boats, playing fetch, and lastly, getting treats from the mailman at Exults.

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