Search engine marketing (SEM) and search engine optimization (SEO) should be used to solidify your Internet marketing tactics. There is a lot of information on the Internet and Exults can help your financial institution break through the clutter to reach potential clients. Exults will review your website and research your industry to develop a SEM plan for your finance business.
Learn more about how Exults can help your specific finance business:
Internet users will usually only look that first two pages of search results. The higher your website appears in a search engine query, the more credibility your website will have with Internet users. Exults will incorporate relevant keywords throughout your website so you are well ranked in organic search results. Each financial institution has a unique niche, so let Exults help drive your website traffic and grow your client base. [Learn More]
Pay-per-click (PPC) advertising will help you capture the audience of potential clients you are targeting and also increase the number of visitors to your website. Your PPC advertising will show up when Internet users are searching for your competitors, so consumers know there are other financial options available. This form of advertising also allows you to test offers, promotions and keywords to see what verbiage attracts potential finance clients. [Learn More]
Keep your financial institution top of mind with email marketing. You can utilize email marketing to communicate other services and tips to existing clients. Exults will also help you capture email addresses of potential finance clients and develop copy for email communication.
Exults is dedicated to making your SEM plan work for your financial institution. The team at Exults will regularly monitor the progress of your campaign to determine if there can be any improvements made. Traffic sources, overall usage and call tracking are just a few of the many metrics that will be utilized to make sure you are getting the most out of your SEM tactics. [Learn More]