As any digital marketing business should, the Exults team pays close attention to how we present ourselves across the media and use various tools to track our brand name as it emerges on the Internet. Our digital marketing agency was founded upon a stringent work ethic of attention to detail, read more

With even small businesses now spending around $75,000 a year on digital marketing, it’s vital for everyone to find ways to cut corners without cutting quality. If you’re not putting a social media campaign strategy together for your brand, you’re missing out on an inexpensive way to engage with your read more

With the average small business now spending more than $75,000 a year on digital marketing, spending is only going to go up. If you’re not constantly updating your digital marketing strategy, you’re going to fall behind. You need to have a strategy that takes into account what your customers want, read more

Curious about the newest PPC trends? Google reported $33.74 billion in the third quarter of 2018 in ad revenue. Facebook reported $13.54 billion in that same quarter for ad revenue. This is significant for two reasons. First, other PPC platforms, such as LinkedIn, Pinterest, and Bing are galaxies away from read more

Having a legitimate company with trustworthy products or services is no longer enough to earn a customer’s trust and business. In order to gain lead generation, it is imperative to implement customer reviews on your website for multiple reasons. If you are hungry for more leads, these five reasons will show you exactly read more

As huge year over year sales from Cyber Monday show, the online market continues to dominate the holiday shopping season. While it hasn’t quite clearly taken over the brick-and-mortar shopping experience, that future doesn’t seem too far off. Online sales during the holiday season have seen an average rise of read more

Back in 2016, companies spent over $65 billion on SEO alone. That should give you an idea of how important search engine optimization is for an online business to prosper. But what kind of SEO should you focus on? There’s on-page SEO and off-page SEO. Both are different in style read more

Why are customers choosing to purchase online rather than in stores?  Let’s take a look to find out more. Convenience Online shopping is available to you 24 hours a day, seven days a week.  There are no lines, cashiers, or crowds.  The best part?  You can purchase just about anything read more

If your paid Google search ads aren’t getting the ad impressions and conversions you want, here’s why it might be time to update them. Does your business currently have sponsored search ads as part of your advertising budget? If so, your ads might not be showing ad impressions as frequent read more

4.2 billion people are active internet users. With that many potential eyes on your work, you have to make sure your web designs are modern and relevant. As we step into the new year, we must also step up our design game and learning design trends is a great way read more