Organic Search Engine Optimization (SEO for short) is the process of building relevant relationships and helping top searching engines to understand what your website is about. The search results landscape has changed drastically over the last few years and tactics that worked previously are now negatively impacting rankings like never before.
If your SEO strategy hasn’t been audited and revised in the last year, and your traffic has started to steadily decline, it’s time for an overhaul. Outdated optimization strategies could be adding unnecessary weight to your rankings resulting in a decline in visibility. The Exults team will evaluate your current strategies and devise a recovery plan that will put your website back on the radar.
With SEO (or Permission Marketing) you are:
- Promoting Your Business Directly to Consumers Who are Searching for Your Product or Service,
- Rapidly Increasing Your Brand’s Credibility,
- Accessing New Clientele Through Increased Visibility,
- Extending Your Reach by Maintaining a High Position on Major Search Engine Results!
At Exults, we have mastered SEO and will perform the following tactics to increase your SEO presence:
Keyword List Development
- Baseline ranking analysis to measure long-term improvements,
- Research into what consumers search to find your business,
- Strategic research to establish competition levels for target keywords!
Website Address – URL Re-Tooling
- Establish proper website Address – URL architecture,
- Easily communicate what your page is about to Consumers and search engines,
- Setup Multiple Pages on Your Site to Dominate Your Market!
- Engage your visitors and hit the keywords they are searching,
- Maximize Visibility with Quality Content and Keyword Collaboration,
- Search friendly content will engage your visitors and search engines!
- Relevant tags for all pages on your site,
- Communicate your page messaging to potential visitors,
- Better tags will get you increased rankings!
HTML Site Maps
- Catalogue your website pages for heightened visitor usability
- Designate clear paths for easier search engine discovery
- Guided site traffic converts quickly to an increased ROI!
- Maintain privacy for non-public sections of your site,
- Point Search Engine’s web crawlers to the right data,
- Streamline your site for better search engine recognition!
XML Site Maps
- Boost the efficacy of your custom URLs,
- Look more organized than the competition in the eyes of major search engines,
- Sitemaps work behind-the-scenes to boosts your sites Search Engine Rankings!
Header Tag Authoring
- Attract search engine attention to the most relevant content on-page,
- Reinforce quality content and concise messaging on your pages,
- Search Engine rankings positions that will be above the competition!
Image Alt-Tag Optimization
- Create additional relevancy for your website with image related content,
- Enhance images ranking with accurate references onsite,
- Universal search results will highlight your images as relevant!
Content Linking to Internal Pages
- Supplementary avenues for easy content navigation,
- Guide visitors and customers to relevant onsite content,
- Dramatically Increase the Time a Potential Customer Stays on Your Site!
To speak with an SEO consultant live, call us or submit our contact form and we will call you back promptly, increase your search engine rankings starting today!