If you have an e-commerce website and want to attract customers who are specifically looking for your products, search engine optimization (SEO) will help take your business to the next level. Exults will help your e-commerce website develop effective positioning and a search engine marketing (SEM) plan that will turn clicks into dollars.
Internet users will usually only view the first two pages of results, so you want your website content to be search engine friendly. Adding relevant keywords to your website will help increase website traffic and Internet sales. Changing your copy, tags, URLs and other components of your website will help make your website one of the top search engine results. [Learn More]
When consumers buy online, they need relevant information that will encourage them to purchase. Exults will develop copy for your website with pertinent information and keywords to provide your potential customers with the resources they need to purchase your products. [Learn More]
Exults will create an Internet advertising strategy that places your ads in all the right places within your budget. Pay-per-click (PPC) advertising allows your website to appear in search engine results when potential customers are searching for your competitors. You can also test keywords and offers to see what combination appeals to Internet users. These insights will provide you with information that will also help improve your organic SEO strategy. [Learn More]
Keep your current client base and other potential customers aware of any special offers, promotions, order statuses or helpful tips. You want to keep in constant contact with Internet users interested in your products to encourage more purchases and to increase your brand awareness. Exults will help your e-commerce business capture email addresses and develop copy that will keep your brand top of mind.
Exults has many metrics it utilizes to measure the success of SEO and SEM strategies. In addition to these metrics, there are specific metrics used to measure the success of e-commerce websites. An e-commerce overview will measure how specific changes in your website affect your conversion rates of website visitors that end up purchasing products. [Learn More]
Contact a representative at Exults today to find out how to grow your sales on your e-commerce website.